New Technology Reviews!.: Studios

Sony: Studios should not rush into 3D conversions

<img src="http://cdn.mos.techradar.com//classifications/home-entertainment/tv/images/Sony-3Dglasses-200-200.jpg"> The vice-president of Sony's 3D Technology Center has insisted that film studios should not rush into converting their back catalogues to 3D. Sony's Buzz Hays insists that the most important thing for any film is that it is intended to be in 3D, and that care should be taken in applying the new technology to old films. "The key factor for any delivery mechanism is that the story is intended for 3D," Hays told What Satellite. "It's great to see the excitement about 3D. I really do believe that we are on the cusp of a major transition in the entertainment business." <img alt="Avatar: made with 3d in mind" src="http://cdn.mos.techradar.com////classifications/world%20of%20tech/images/Avatar_image-420-100.jpg" width="420"></IMG> Avatar: Made with 3D in mind "That said, no one benefits from the rush to do anything, particularly not to convert content without the time, care and budget required to do it well," he added. Hays believes that people are moving beyond the need to use gimmicks to take advantage of the 3D technology. "The fact is that 3D offers film and TV makers a new level of subtlety in their craft that enrich even otherwise sedate genres," he added.

Sony: Studios should not rush into 3D conversions

The vice-president of Sony's 3D Technology Center has insisted that film studios should not rush into converting their back catalogues t...

Amazon turns movie producer with Amazon Studios

<img src="http://cdn.mos.techradar.com///classifications/computing/internet-and-broadband/images/amazon-logo-200-200.jpg"> Amazon has announced a new web project that looks to bring movie-making kicking and screaming into the 21st Century. Called Amazon Studios, the site is calling out for new talent to send in scripts, writer's pitches, or test movies to be with a shot of getting their film sold. In return, Amazon get exclusive right to buy the projects for $200,000, which may be extended by $100,00 and the right to develop, show and distribute the movie. Essentially, Amazon will own your content for 18 months and if nothing comes from it, then you can go and sell elsewhere. Show me the money Amazon Studios will be offering cash prizes every year, which includes $1 million for the best movie and the projects will be shown to Warner Bros, who have first refusal as to whether your script will be made into a Hollywood movie. Speaking to the <a href="http://latimesblogs.latimes.com/entertainmentnewsbuzz/2010/11/amazoncom-going-into-movie-producing-with-new-website-first-look-deal-with-warner-bros.html">Los Angeles Times</A>, Roy Price, the head of Amazon Studios, said: "It's much easier now to make movies but it's still as hard as ever to break into Hollywood." "We think we can play an interesting role in changing that." For more information, go to <a href="http://studios.amazon.com/">Studios.amazon.com</A>.

Amazon turns movie producer with Amazon Studios

Amazon has announced a new web project that looks to bring movie-making kicking and screaming into the 21st Century. Called Amazon Studios, ...