New Technology Reviews!.: wife

AT&T misses another iPhone opportunity

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This week, Apple announced that <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">for the first time</span> you will be able to get a <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">free iPhone</span> with a 2-year contract.</div>
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The "catch"? The iPhone is the 3GS (not the 4 or 4s).</div>
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Now if you are someone who regularly reads tech websites and who thinks it's perfectly logical to stand in line for hours to get the newest iPhone (or to get up in the middle of the night to order one online), then the iPhone 3GS might seem like a relic to you. But for the millions of cell phone users who don't have smartphones, the iPhone 3GS would be a great purchase.</div>
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The hardware is excellent, and it supports AT&T's 3G network. No, it doesn't do "4G" -- but for most Americans, we don't live anywhere with 4G coverage anyway; people looking for a free smartphone probably aren't going to care about 4G, if they even know what it is. Subjectively speaking, my wife actually prefers the 3GS because she says the curved back fits better in her hand.</div>
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The iPhone 3GS has a bigger App Store than Android or Windows Phone alternatives. When Apple releases iOS 5 in a few days, the 3GS users will be able to upgrade to it, free of charge.</div>
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All told, it's a great phone, and <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">in the USA</span> it is <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">only available on AT&T</span> because Verizon didn't have the iPhone until version 4. It is now available <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">for free</span> (with the same 2 year contract you're going to be stuck with anywhere).</div>
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You might think that AT&T would want to grab this opportunity to let people know about this great offer. You <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">might</span> think that, assuming that you haven't watched AT&T bungle nearly every opportunity the iPhone has given it.</div>
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The latest example arrived today: an email from AT&T with the Subject: "Huge online selections of free phones from AT&T!" Because I am, at heart, an optimist, I thought "Oh, they are going to start promoting the free iPhone deal."</div>
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I was wrong.</div>
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Inside the email, there are 3 phones shown (see screenshot above). The first two have tiny, hardware keyboards, and the third (in the background) shows something that looks like an iPhone knockoff but with rounded sides.</div>
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No <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">picture</span> of the iPhone 3GS.</div>
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No <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">mention</span> of the iPhone 3GS.</div>
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They mention "Apple" as one of the manufacturers, but they don't use the name "iPhone" at all. <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">The best-known smartphone brand in the world, and AT&T doesn't even mention it.</span> They can make a "free iPhone" offer that no one else in the USA can make, and they didn't make it.</div>
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If you wanted to be <span class="Apple-style-span" mce_name="em" mce_style="font-style: italic;" style="color: #444444; font-family: Georgia, 'Bitstream Charter', serif; font-style: italic; line-height: 1.5;">extremely generous</span>, maybe you would want to say that the email had a limited amount of space for the image, so they couldn't fit the iPhone into the picture. But even if you click through to the "shop now and save" link, the resulting page doesn't show the iPhone 3GS at all.</div>
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Frankly, I don't know if AT&T is purposefully downplaying the iPhone, or whether they want to push people towards the iPhone 4 or 4S if they want "an iPhone" or if they just plain blew an opportunity to promote an advantage that they have over Verizon and Sprint. But I know which one I'd go with if I had to guess.</div>
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Crux360 raises the bar for iPad 2 Bluetooth keyboard cases

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Just yesterday, I reviewed the Qmadix Portfolio case for iPad 2 and was favorably impressed. It's too bad I didn't wait a day, because I could have done a smackdown between it and the new Crux360 (US$149). Both keyboard cases are a sign that manufacturers are doing their homework, listening to consumers, and producing innovative new designs to protect and enhance the iPad 2.</div>
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Design</h3>
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The Crux360 comes in an attractive box that when opened, reveals the case wrapped in a reusable monofiber drawstring bag. Power is provided to the keyboard's lithium-ion polymer battery through a standard micro-USB to USB connector that can be plugged into an iPad 2 power brick or any Mac or PC USB port for charging. While charging, a bright red LED just above the keyboard glows; it's helpful, but you can't tell when charging is done if you have the lid of the case down.</div>
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The Crux360 is a hard shell keyboard case, not a soft leather portfolio like the Qmadix. It can be used in four different modes: laptop mode, where the keyboard and iPad work together as a mini-laptop; movie mode, propping the screen up in landscape orientation for easy video viewing; tablet mode, where you're using the iPad in its native mode; and carry mode, in which the case is closed and protecting the iPad from scratches and dings.</div>
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The hard shell of the case has a soft-touch finish, meaning that it is easy to grip and not likely to slip out of your hand. The hinge that connects the "screen" portion of the case with the keyboard is the namesake of the Crux360, as it will rotate through a full 360</div>
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Crux360 raises the bar for iPad 2 Bluetooth keyboard cases

Just yesterday, I reviewed the Qmadix Portfolio case for iPad 2 and was favorably impressed. It's too bad I didn't wait a day, ...